Dierks Partners with Mountain Dew for RISER Tour: A Dynamic "Dew-o"

Today, Mountain Dew® welcomes Grammy-nominated country artist Dierks Bentley to the DEW family, creating a dynamic new partnership that pairs the iconic brand’s one-of-a-kind flavor and heritage as a cultural instigator with Bentley’s trailblazer attitude and authentic sound. 

The partnership names Mountain Dew as a tour sponsor, helping Bentley take the personal and genre-bending tunes featured on his seventh studio album, “RISER,” across the nation this summer for his headlining tour. The tour will also feature special guests Chris Young, Chase Rice and Jon Pardi. “Fans know that they are getting something real when they listen to Dierks Bentley – he expresses who he is through his music and that’s a trait that vibes really well with the Mountain Dew brand,” said Greg Lyons, Vice President of Marketing, Mountain Dew.

“We’re so excited to welcome him into the DEW family, and know that DEW Nation will be a big supporter of his.”

“I’m fired up about the tour this summer and happy to have Mountain Dew and the DEW Nation joining us out on the road,” said Bentley. “Dew is a brand that encourages individuality and doing things your own way, and that’s something I can definitely identify with and get behind.”

Join the conversation about Bentley and DEW @mtn_dew #DierksJoinsDEW. A list of RISER tour dates and cities is available at www.dierks.com. The Riser album is available beginning February 25, 2014.

Response on Twitter was amped up:

Select Dierks Bentley RISER Tour Dates For Sale Via Megaticket

Dierks Bentley's RISER Tour was revealed last week, and thanks to The 2014 Country Megaticket we now have a few more dates and venues to match up to the cities announced.

May 9     Charlotte, NC (PNC Music Pavillion)

May 10     Raleigh, NC (Walnut Creek Amphitheatre)

May 16     Virginia Beach, VA (Farm Bureau Live)  

May 17     Bristow, VA (Jiffy Lube Live)

July 26     Phoenix, AZ (Ak-Chin Pavilion)

July 27     San Diego, CA (Sleep Train Amphitheatre)

July 31     Mountain View, CA (Shoreline Amphitheatre)

September 27  Indianapolis, IN (Klipsch Music Center)

The 2014 Country Megaticket is on sales to the General Public Friday, January 24 at 10 am.  But, if you're just interested in the Dierks, Chase Rice, Chris Young and Jon Pardi shows, stay tuned to dierks.com for all the fan club (DB Congress) pre-sale ticket and Meet and Greet information.

Plus, don't forget, Dierks will also perform two shows with Luke Bryan on his "That's My Kind of Night 2014 Tour." The first show is in Pittsburgh, PA on June 21 at Heinz Field.  The second show is August 31 at Soldier Field in Chicago, IL! Ticket sale details coming soon on dierks.com!

We know many of you are already planning your "DRT" (Dierks Road Trip) schedule!  Hope to see you out there on the road!

If you hear of any more dates, let us know!

Dierks Bentley Uniquely Clues in Fans Via CMT's Twitter to Announce First Leg of 2014 Riser Tour

 

Dierks Bentley was 'up all night', thinking of his favorite color, 'neon' and how to get his new tour ready and set to roll.  So he walked in to CMT this morning and hi-jacked their Twitter account to announce his RISER tour, named for his upcoming album, due February 25.

Tweeting hints of the supporting acts and even covering their songs, Dierks found a unique way to engage the Twitter world, plucking us along like a banjo string to want more.

The first leg of the RISER Tour starts May 9 in Charlotte, NC, featuring Jon Pardi (Up All Night), Chase Rice (Ready, Set, Let's Roll) and Chris Young (Neon) as the opening acts.

We are beyond excited he will headline the 2014 RISER TOUR. Fans can purchase tickets beginning Jan. 24 for select cities as part of tour promoter Live Nation’s Country Megaticket at www.Megaticket.com and additional ticket information will be available in the coming weeks at www.dierks.com.

“This tour is the culmination of everything I've been working on for the past two years, both out on the road and in the studio recording RISER,” said Bentley. "I know what my fans want: a kick ass show, an affordable ticket and a good parking lot scene to get the pre-gaming going! The guys opening the show and getting the party started all know how to put on a great live show, and when it comes time for my set, I can promise that we are going big! I have never been more excited about a tour.”

 After his hack job at CMT headquarters, he "took the rest of the day off."  Time to fly!

 

Until May 9, we hold on!

 

~Ronna

DBC Chair, FL

 

First leg cities for 2014 RISER Tour:

 

Charlotte, NC
Raleigh, NC*
Virginia Beach, VA
Washington, DC
Holmdel, NJ
Bossier City, LA*
Robinsville, MS*
Detroit, MI
Philadelphia, PA
Scranton, PA
Hunter Mountain, NY*
Thornville, OH*
Craven, SK*
Eau Claire, WI* 
St. Louis, MO 
Morrison, CO 
Los Angeles, CA 
Phoenix, AZ 
San Diego, CA 
Mt. View, CA 
Las Vegas, NV 
Sixes, OR* 
Havelock, ON* 
Cincinnati, OH
Cleveland, OH
Indianapolis, IN
*Opening acts may vary, check concert listings for more details.

See more at dierks.com.

Because of Dierks Bentley, Kids at Vanderbilt Children's Hospital Have Hope

Because of Dierks Bentley, kids at Monroe Carell Jr. Children’s Hospital at Vanderbilt in Nashville, TN have hope.  

Dierks' 8th annual Miles And Music For Kids charity event started off on Sunday, November 3, 2013 with a motorcycle ride from Harley-Davidson in Columbia, TN and over 1,000 bikers rode to the Riverfront downtown Nashville for a full line up concert.  Many DB Congress reps were among the riders.

"Charitable gifts are critical to our fight to find treatments and cures for childhood illness and injury that will reach well beyond our region and potentially save the lives of millions of children," states the hospital's website. It goes on to say, "Gifts of any size matter and support hope and healing at Children’s Hospital." 

This year, Bentley's event raised $307,296 for the kids--that's a lot of hope and healing!  And he broke his own  record, with that being the largest one day amount in the event's history.  All total, this event has raised over $2.5 million dollars in eight years for Children’s Miracle Network Hospitals across the country.

As soon as Dierks signed the over-sized check, the little girl in the pink hoodie (a patient at the hospital), literally 'took the money and ran' off the stage!

Photo by Harriett Watkins

Artists who performed to the nearly sold out crowd of 10,000 included Tyler Reeves who warmed up the audience while waiting for Bentley and the riders to arrive.  Jake Owen, Brett Eldredge, Chase Rice, Easton Corbin and Luke Bryan followed.

Every year, the support from the fans for these events catches me off-guard,” said Bentley. “I shouldn’t be surprised because the country music community is the first to open their wallets to help out, but this year they were lined up before the sun was even up."

On stage, Dierks thanked not only the fans, but all the artists who gave their time for the good of the kids:

"...to the guys that showed up and played on this stage today that gave up their time, but equally as important, if not more so...you guys [the fans], spending the money and time to come out and and raise...you're the reason why we all get to do this and we are just so thankful for the success you have given me and all these guys to a great cause like the Vanderbilt Children's Hospital...so thank you guys."

See photo slide show from The Tennessean here.

Because of Dierks Bentley, hundreds of fans have become good friends over the last 8-10 years.  Meeting through the fan club, the DB Congress gathered the night before to support Dierks by signing get well cards for the kids in the hospital. Nearly 30 reps from 14 states assembled to meet new Dierks fans and reminisce with old friends.  The camaraderie is amazing.

Photos below by Laci Kent Photography.  See more of her photos of Miles and Music For Kids here.

Brett Eldredge

Chase Rice - "I'm going out on tour w/ Dierks next near...not sure I was supposed to tell yet."

Dierks brought this little girl on stage and then gave her a signed guitar after the show

L to R: Brian Layson, Cassady Feaby, Dierks, Dan Hochhalter and Tim Sergent on banjo in the background

Dierks

Dierks

Easton Corbin led a sing along to "Roll With It"

Jake Owen 

Luke Bryan.  While Luke was singing, Dierks' daughters Evie and Jordan
 were side stage dancing, while Dierks himself was singing along to every word

Once the sun set behind the Nashville buildings, the temperature dropped; but that didn't stop DB Congress from showing their support of their favorite artist with "I Hold On" Little White Tank Tops, which Dierks seemed to really appreciate.  He sprinkled in "I Hold On" white tanks tops into the song lyrics for "What Was I Thinkin," "Sideways," and even the namesake song itself.

Watch the Nashville Country Club's video interviews of Dierks, Easton Corbin, Eric Close (Nashville TV show) and DB Congress NC rep, Sandra Grubb here.

DBTV recap by Ryan "Flash" Silver:




Because of Dierks Bentley, it was a memorable weekend for a great cause.